Massachusetts Institute of Technology
Sign in | Create Account

Legatum Lecture: Bob Dorf "How to Build a Great Company"

Bob will explain why startups are not small versions of large companies, and why they require processes and guidelines all their own. He'll describe the detailed Customer Development process for building scalable startups and explain how Alexander Osterwalder's Business Model Canvas provides a framework for conceiving the innovator's business model and monitoring progress in the Customer Development process.

The Customer Development process and The Startup Owner's Manual bring a nearly scientific method to the typically chaotic startup process. Among the many others embracing the process are 200 teams of innovators funded by the National Science Foundation. For more videos visit: http://legatum.mit.edu/lectures

Comments (0)

You need to log in, in order to post comments. If you don’t have an account yet, sign up now!

Lectures

Lectures

Updated 4 months ago

Created
June 04, 2012 15:04
Category
Tags
License
Public Domain (What is this?)
Additional Files


Viewed
2783 times

More from Lectures

Shahnaz Husain: Pioneer and Entrepreneur

Shahnaz Husain: Pioneer and Entrepr...

Added 12 months ago | 00:46:06 | 1707 views

Legatum Lecture: Fernando Nilo - Recycla

Legatum Lecture: Fernando Nilo - Re...

Added almost 5 years ago | 00:11:35 | 34693 views

Thomas Barry, Founder and CEO of Zephyr Management

Thomas Barry, Founder and CEO of Ze...

Added over 4 years ago | 01:04:00 | 10106 views

William Abrams, President, Trickle Up

William Abrams, President, Trickle Up

Added over 4 years ago | 01:05:00 | 3696 views

Legatum Lecture: Michael Chu, Micro-finance Pioneer (updated)

Legatum Lecture: Michael Chu, Micro...

Added almost 5 years ago | 00:16:40 | 37360 views

Daniel Runde, Head, IFC, Partnership Development Unit

Daniel Runde, Head, IFC, Partnershi...

Added over 4 years ago | 00:52:01 | 3867 views