tag:techtv.mit.edu,:Array/185571500 2008-02-13 13:38:11 -0500 MIT Sloan Dec. 5-6, 2007 Part 1 Sustainability is no longer relegated to offices that handle isolated issues like waste management or corporate charitable giving. Innovative leaders from a wide range of industries and functional areas are recognizing they can improve their business by embracing sustainable business practices. How are they doing it? How can eco-friendly, socially responsible business practices translate to your bottom line? Where are the most promising areas of business opportunity today? Are there frameworks that can help you identify sustainable strategies that fit your corporate footprint? 3600 tag:techtv.mit.edu,:Array/185483180 2008-04-01 13:01:30 -0400 Lab for Manufacturing and Productivity <strong>The Construction of Preference in Engineering Design and Implications for Green Products</strong><p><em>MIT SEMINAR SERIES IN MANUFACTURING AND PRODUCTIVITY<br /> Place: Given Lounge, Room 35-520 Time: 12:00 P.M. Thursday, March 6th, 2008 </em></p><p><strong> Dr. Erin MacDonald</strong><br />Dept. of Mechanical Engineering, University of Michigan </p><p><a href="http://web.mit.edu/lmp/news/Files/MacDonald%20presentation.pdf">[PDF FILE]</a></p><p>Abstract available after the jump. </p><p>Engineering design methods implicitly assume that customer preferences or needs exist a priori, waiting to be "found." I relax this assumption using a behavioral psychology theory called the construction of preference, which asserts that individuals construct preferences on a case-by-case basis when called to make a decision. I will discuss the three central themes of my research: using construction of preference to experimentally identify product heuristics; incorporating construction of preference into existing engineering design methods; and providing interdisciplinary perspective on decision-making in product design. I will review findings from my dissertation research, including that customers' evaluations of products are influenced by relationships they believe to exist between product attributes, and that actively controlling construction of preference can lead to products that are more successful in the market. The findings have an accompanying case study in green design, in which product decisions are intertwined with abstract, psychologically-important concepts that influence preference construction. I will conclude my talk with a general discussion of my future research directions. </p> 3693 tag:techtv.mit.edu,:Array/185401300 2008-08-08 14:00:41 -0400 MIT Sloan As Sr. Advisor of Swissnex Boston, Pascal Marmier, focuses on the high-tech collaboration among Swiss and U.S. scientists, entrepreneurs, and innovators in hopes of achieving climate change. In his time with the MIT Sloan Fellows program, Marmier, SF 2008, advanced his knowledge of sustainability through access to faculty leaders and in his role as co-founder of the MIT Sloan Fellows Social Impact Group. The group -- representing more than 25 countries -- believes that giving back to society is not about self-sacrifice, it's about commitment. 1171 tag:techtv.mit.edu,:Array/185373600 2008-07-16 15:09:09 -0400 Lemelson-MIT Program <p>Martin Fisher is co-founder of the non-profit social enterprise KickStart. To date, Fisher’s low-cost irrigation pumps and innovative business model have helped to lift nearly 80 percent of his customers – poor African farmers – out of poverty. </p><p><a href="http://web.mit.edu/invent/a-winners/a-fisher.html" target="_blank">Biography</a> | <a href="http://web.mit.edu/invent/n-pressreleases/n-press-08LMA.html" target="_blank">Press Release</a> </p><p><img alt="Martin Fisher" src="http://web.mit.edu/invent/images/awards/fisher_160.jpg" width="160" /></p> 333 tag:techtv.mit.edu,:Array/185337560 2008-06-18 14:15:16 -0400 MIT Sloan Find out from MIT Sloan Faculty what Sustainability means for the future of <em>your</em> business. 304 tag:techtv.mit.edu,:Array/185314560 2008-10-20 14:56:50 -0400 MIT Sloan <![CDATA[ Opportunities in Infrastructure and Built Environment Sarah Slaughter, Judith Layzer, Milton Bevington, Bill Sisson ]]> 4476 tag:techtv.mit.edu,:Array/185283000 2008-10-20 14:51:55 -0400 MIT Sloan <![CDATA[ Walking the Talk John Sterman, Theresa Stone, Jason Jay, Anna Jaffe, Adam Siegel ]]> 4373 tag:techtv.mit.edu,:Array/185234620 2008-10-20 15:05:49 -0400 MIT Sloan <![CDATA[ Opportunities in Building More Sustainable Supply Chains Richard M. Locke, Fernando Paiz, Bonnie Nixon-Gardiner ]]> 4534 tag:techtv.mit.edu,:Array/185211080 2008-10-20 15:14:27 -0400 MIT Sloan <![CDATA[ Climate Change: Challenges and Opportunities for Business and Society John Sterman, Vladimir Bulovic, Kevin Moss ]]> 4424 tag:techtv.mit.edu,:Array/185176780 2008-10-20 15:01:11 -0400 MIT Sloan <![CDATA[ Getting Unstuck: How to Promote More Sustainable Practices in Our Organizations Rebecca Henderson ]]> 3215