tag:techtv.mit.edu,:Array/218942660 2008-04-02 15:24:46 -0400 Lab for Manufacturing and Productivity <strong>A Funny Thing Happened on the Way to the (Sustainable) Market: Capturing Policy, Technology and Market in the Life Cycle Model</strong><p><em>MIT SEMINAR SERIES IN MANUFACTURING AND PRODUCTIVITY, Tuesday, March 4th, 2008 </em></p><p><strong> Dr. Hilary Grimes-Casey</strong><br />School of Natural Resources and Environment, University of Michigan <br /><a href="http://web.mit.edu/lmp/news/Files/Grimes-Casey%20presentation.pdf">[PDF FILE]</a><br /><br />Abstract after the jump. </p><p>At the ‘02 World Summit, the UN called for a sustainable consumption framework, to help inform environmental and social resource management policy for the future of the planet. How might such a framework take shape? I propose that it could be guided in part by an "industrial ecosystem" model for material and energy exchanges and stakeholder relationships, and that life cycle analysis (LCA), which characterizes the environmental burdens of a good or service from raw material extraction to end of life, will be a critical tool for understanding and managing sustainability of consumer products…if the links between product design, market response, and environmental performance can be characterized. </p><p> This presentation will discuss a new approach to building the LCA model, which can account for the relationships between product design decisions and the responses by suppliers, competing manufacturers, and consumers in their own decisions for resource consumption. These economic interactions can affect the life cycle environmental performance of a product (such as a personal vehicle) in unexpected ways, illustrating the need for future sustainable consumption policy to target economic decision makers throughout the life cycle, at the production and consumption stages. Future scenarios for personal transportation, personal electronics, and alternative energy systems will be briefly explored for opportunities to unite economic modeling with life cycle analysis tools, to improve their utility for environmental design and policy. </p><p>?</p> 3499 tag:techtv.mit.edu,:Array/219718800 2008-04-01 13:01:30 -0400 Lab for Manufacturing and Productivity <strong>The Construction of Preference in Engineering Design and Implications for Green Products</strong><p><em>MIT SEMINAR SERIES IN MANUFACTURING AND PRODUCTIVITY<br /> Place: Given Lounge, Room 35-520 Time: 12:00 P.M. Thursday, March 6th, 2008 </em></p><p><strong> Dr. Erin MacDonald</strong><br />Dept. of Mechanical Engineering, University of Michigan </p><p><a href="http://web.mit.edu/lmp/news/Files/MacDonald%20presentation.pdf">[PDF FILE]</a></p><p>Abstract available after the jump. </p><p>Engineering design methods implicitly assume that customer preferences or needs exist a priori, waiting to be "found." I relax this assumption using a behavioral psychology theory called the construction of preference, which asserts that individuals construct preferences on a case-by-case basis when called to make a decision. I will discuss the three central themes of my research: using construction of preference to experimentally identify product heuristics; incorporating construction of preference into existing engineering design methods; and providing interdisciplinary perspective on decision-making in product design. I will review findings from my dissertation research, including that customers' evaluations of products are influenced by relationships they believe to exist between product attributes, and that actively controlling construction of preference can lead to products that are more successful in the market. The findings have an accompanying case study in green design, in which product decisions are intertwined with abstract, psychologically-important concepts that influence preference construction. I will conclude my talk with a general discussion of my future research directions. </p> 3693 tag:techtv.mit.edu,:Array/219699760 2007-04-27 17:18:56 -0400 MIT ZigZag A look at alternative fuels and energy sources to address global warming. 491 tag:techtv.mit.edu,:Array/219678580 2008-02-24 19:36:59 -0500 MIT Dept. of Blogological Engineering I love our campus. I don't know why everybody hates on it so much. 105 tag:techtv.mit.edu,:Array/219657880 2008-03-12 13:15:19 -0400 chillin <i><b>The default Flash version of the video downloads fast, but is low quality. Download the QuickTime (.mov) file for best quality.</b></i><br> <br> 2.97 "Design-a-palooza" was offered for the first time during IAP 2008. The class encouraged students to develop their own design processes through several design challenges.<br> <br> The first challenge asked students to design a device which would protect an egg dropped 21 stories from the top of MIT's Green Building. The device also needed to drop as quickly as possible without compromising the egg.<br> <br> -----<br> 2.97 Students: Katherine Choi, Matt Ciborowski, David Foster, Andi Gelb, Tylor Hess, Eugene Jang, Petek Saracoglu, Xindi Song, Alex St. Claire, Joshua Velasquez, Nathan Wang 2.97<br> <br> Teaching Staff: Taylor Roan, Maria Yang, Jasmin Baek, Linda Liu<br> <br> Still Photographer: Helen Tsai<br> Videographer: Joshua Velasquez<br> <br> High-definition footage used in this video is available upon request at no charge for non-profit or educational use.<br> <br> Produced by Joshua Velasquez for MIT Mechanical Engineering<br> Copyright MMVIII<br> 301 tag:techtv.mit.edu,:Array/219637260 2008-12-24 12:28:07 -0500 MITEI Seminar Series This seminar was given on November 18, 2008 as part of the MITEI Seminar Series. Abstract: To address growing concerns about energy supply, carbon emissions, and the workplace, buildings are increasingly asked to meet higher and potentially more complex levels of performance e.g. net zero energy, sustainable and green, healthy and comfortable workplaces, grid-friendly, etc. Are these goals achievable or illusory? To what degree can they be achieved today in practice; and what innovation (technology, process, financial) is needed to fully reach these aggressive performance levels in the future? About the Speaker: Stephen Selkowitz is Department Head, Building Technologies Department, Lawrence Berkeley National Laboratory, where he manages 70 technical staff in a building science R&D program encompassing Windows and Daylighting Systems, Lighting Systems Research, Simulation Research, Commercial Building Performance, Demand Response Research and High Tech Buildings. 5826 tag:techtv.mit.edu,:Array/219616480 2008-12-31 15:16:20 -0500 Convergence Culture Consortium Audiences seem to present a constantly moving target. Migratory, skilled at avoiding advertising, and increasingly looking like producers, working out who the audience is and what they are doing is an evolving challenge. How do we create better relationships with audiences who look less like "consumers"? In a media landscape that looks to increasingly value broad distribution over concentrating attention, how do we uncover audiences and connect them with content? What does an "engaged" audience look like, and how do you know when you've got one? What do you do once you've found one? 6736 tag:techtv.mit.edu,:Array/219595660 2009-01-22 11:22:35 -0500 Lemelson-MIT Program The <a href="http://web.mit.edu/inventeams/teams/2008/thomas.html" target="_blank">Saint Thomas Academy</a> from Mendota Heights, Minn., received a 2008 <a href="http://web.mit.edu/inventeams/" target="_blank">InvenTeam</a> grant from the Lemelson-MIT Program to invent an electric motorcycle with compressible "crush zones" for urban commuter safety. The InvenTeam presented its invention at EurekaFest at MIT in June 2008. 569 tag:techtv.mit.edu,:Array/219574380 2009-01-23 13:51:42 -0500 MIT Energy Initiative This seminar was given on November 18, 2008 as part of the MITEI Seminar Series. Abstract: To address growing concerns about energy supply, carbon emissions, and the workplace, buildings are increasingly asked to meet higher and potentially more complex levels of performance e.g. net zero energy, sustainable and green, healthy and comfortable workplaces, grid-friendly, etc. Are these goals achievable or illusory? To what degree can they be achieved today in practice; and what innovation (technology, process, financial) is needed to fully reach these aggressive performance levels in the future? About the Speaker: Stephen Selkowitz is Department Head, Building Technologies Department, Lawrence Berkeley National Laboratory, where he manages 70 technical staff in a building science R&D program encompassing Windows and Daylighting Systems, Lighting Systems Research, Simulation Research, Commercial Building Performance, Demand Response Research and High Tech Buildings. The MITEI Seminar Series is proudly sponsored by CERA. 5826 tag:techtv.mit.edu,:Array/219553380 2008-06-06 10:18:22 -0400 MIT Alumni Association What's needed to address the global energy challenge? New technologies, new sources of capital, and new ways of thinking. See highlights from the <a href="http://mitenergyconference.techtv.mit.edu/">2008 MIT Energy Conference</a>, and find out how MIT is playing a vital role in finding energy solutions. 467