tag:techtv.mit.edu,:Array/217497380 2008-04-01 13:01:30 -0400 Lab for Manufacturing and Productivity <strong>The Construction of Preference in Engineering Design and Implications for Green Products</strong><p><em>MIT SEMINAR SERIES IN MANUFACTURING AND PRODUCTIVITY<br /> Place: Given Lounge, Room 35-520 Time: 12:00 P.M. Thursday, March 6th, 2008 </em></p><p><strong> Dr. Erin MacDonald</strong><br />Dept. of Mechanical Engineering, University of Michigan </p><p><a href="http://web.mit.edu/lmp/news/Files/MacDonald%20presentation.pdf">[PDF FILE]</a></p><p>Abstract available after the jump. </p><p>Engineering design methods implicitly assume that customer preferences or needs exist a priori, waiting to be "found." I relax this assumption using a behavioral psychology theory called the construction of preference, which asserts that individuals construct preferences on a case-by-case basis when called to make a decision. I will discuss the three central themes of my research: using construction of preference to experimentally identify product heuristics; incorporating construction of preference into existing engineering design methods; and providing interdisciplinary perspective on decision-making in product design. I will review findings from my dissertation research, including that customers' evaluations of products are influenced by relationships they believe to exist between product attributes, and that actively controlling construction of preference can lead to products that are more successful in the market. The findings have an accompanying case study in green design, in which product decisions are intertwined with abstract, psychologically-important concepts that influence preference construction. I will conclude my talk with a general discussion of my future research directions. </p> 3693 tag:techtv.mit.edu,:Array/217476720 2008-12-24 12:28:07 -0500 MITEI Seminar Series This seminar was given on November 18, 2008 as part of the MITEI Seminar Series. Abstract: To address growing concerns about energy supply, carbon emissions, and the workplace, buildings are increasingly asked to meet higher and potentially more complex levels of performance e.g. net zero energy, sustainable and green, healthy and comfortable workplaces, grid-friendly, etc. Are these goals achievable or illusory? To what degree can they be achieved today in practice; and what innovation (technology, process, financial) is needed to fully reach these aggressive performance levels in the future? About the Speaker: Stephen Selkowitz is Department Head, Building Technologies Department, Lawrence Berkeley National Laboratory, where he manages 70 technical staff in a building science R&D program encompassing Windows and Daylighting Systems, Lighting Systems Research, Simulation Research, Commercial Building Performance, Demand Response Research and High Tech Buildings. 5826 tag:techtv.mit.edu,:Array/217455820 2008-12-24 12:36:34 -0500 MITEI Seminar Series This seminar was given on December 2, 2008 as part of the MITEI Seminar Series Abstract: The global dependence on fossil fuel is among the greatest challenges facing our economic, social and political future. The uncertainty of imported oil threatens global energy security, the pollution of fossil combustion threatens human health, and the emission of greenhouse gases threatens global climate. Meeting the demand for double the current global energy use in the next 50 years without damaging security, environment or climate requires finding alternative sources of energy that are clean, abundant, accessible and sustainable. Electricity and hydrogen, once produced, meet these criteria and are among the most versatile of energy carriers. Research challenges that would enable the production, storage, and use of electricity and hydrogen as sustainable alternatives to fossil fuel will be presented. About the Speaker: George Crabtree holds the dual rank of Argonne Distinguished Fellow and Director of the Materials Science Division at Argonne National Laboratory. He has won numerous awards for his research, most recently the Kammerlingh Onnes Prize in 2003 for his work on the physics of vortices in high temperature superconductors. This prestigious prize is awarded once every three years; Dr. Crabtree is its second recipient. He has won the University of Chicago Award for Distinguished Performance at Argonne twice, and the U.S. Department of Energy’s Award for Outstanding Scientific Accomplishment in Solid State Physics four times, a notable accomplishment. He has an R&D 100 Award for his pioneering development of Magnetic Flux Imaging Systems. He is a Fellow of the American Physical Society, a charter member of ISI’s Highly Cited Researchers in Physics, and a Member of the National Academy of Sciences. 5676 tag:techtv.mit.edu,:Array/217436860 2009-01-23 13:46:12 -0500 MIT Energy Initiative This seminar was given on October 7, 2008 as part of the MITEI Seminar Series. Abstract: The poor in the world pay more for energy services, which are often unreliable and from unsustainable sources. There are ways to provide the poor with energy services from sustainable energy sources using innovative combinations of technology and finance. Renewable energies, such as solar, can provide solutions for a better environment and help to alleviate poverty. About the Speaker: Dr. Harish Hande is an engineer and a renewable energy entrepreneur with extensive grassroots experience in meeting the energy requirements of rural households. He is the co-founder of SELCO-INDIA of which he is the Managing Director. SELCO-India is a rural energy service based out of Bangalore, India.. Since 1995, SELCO-India has installed over 95,000 solar lighting systems in rural households. His experience includes a large number of health, education and water related projects: over 500 small rural and urban health clinics, over 1000 rural and semi-urban schools and dormitories, and over 1500 irrigation and drinking water systems. Dr. Hande also is on the board of many national and international organizations. The MITEI Seminar Series is proudly sponsored by CERA. 4235 tag:techtv.mit.edu,:Array/219720780 2009-01-23 13:51:42 -0500 MIT Energy Initiative This seminar was given on November 18, 2008 as part of the MITEI Seminar Series. Abstract: To address growing concerns about energy supply, carbon emissions, and the workplace, buildings are increasingly asked to meet higher and potentially more complex levels of performance e.g. net zero energy, sustainable and green, healthy and comfortable workplaces, grid-friendly, etc. Are these goals achievable or illusory? To what degree can they be achieved today in practice; and what innovation (technology, process, financial) is needed to fully reach these aggressive performance levels in the future? About the Speaker: Stephen Selkowitz is Department Head, Building Technologies Department, Lawrence Berkeley National Laboratory, where he manages 70 technical staff in a building science R&D program encompassing Windows and Daylighting Systems, Lighting Systems Research, Simulation Research, Commercial Building Performance, Demand Response Research and High Tech Buildings. The MITEI Seminar Series is proudly sponsored by CERA. 5826 tag:techtv.mit.edu,:Array/219652240 2009-01-26 14:55:46 -0500 MIT Energy Initiative George Crabtree - The Sustainable Energy Challenge ShareThis Embed Playlist Report This seminar was given on December 2, 2008 as part of the MITEI Seminar Series Abstract: The global dependence on fossil fuel is among the greatest challenges facing our economic, social and political future. The uncertainty of imported oil threatens global energy security, the pollution of fossil combustion threatens human health, and the emission of greenhouse gases threatens global climate. Meeting the demand for double the current global energy use in the next 50 years without damaging security, environment or climate requires finding alternative sources of energy that are clean, abundant, accessible and sustainable. Electricity and hydrogen, once produced, meet these criteria and are among the most versatile of energy carriers. Research challenges that would enable the production, storage, and use of electricity and hydrogen as sustainable alternatives to fossil fuel will be presented. About the Speaker: George Crabtree holds the dual rank of Argonne Distinguished Fellow and Director of the Materials Science Division at Argonne National Laboratory. He has won numerous awards for his research, most recently the Kammerlingh Onnes Prize in 2003 for his work on the physics of vortices in high temperature superconductors. This prestigious prize is awarded once every three years; Dr. Crabtree is its second recipient. He has won the University of Chicago Award for Distinguished Performance at Argonne twice, and the U.S. Department of Energy’s Award for Outstanding Scientific Accomplishment in Solid State Physics four times, a notable accomplishment. He has an R&D 100 Award for his pioneering development of Magnetic Flux Imaging Systems. He is a Fellow of the American Physical Society, a charter member of ISI’s Highly Cited Researchers in Physics, and a Member of the National Academy of Sciences. The MITEI Seminar Series is proudly sponsored by CERA. 5676 tag:techtv.mit.edu,:Array/219557080 2009-04-24 13:15:46 -0400 MIT Center for International Studies The MIT Center for International Studies undertakes research, teaching, international education, and public and policy engagement on a broad range of global issues. The major programs are: MISTI, the ground-breaking initiative to send MIT students to work in labs in 10 countries. Now in its 25th year, MISTI serves 300 students annually; Security Studies Program, a world-renowned teaching and research program emphasizing U.S. strategy; Program on Emerging Technologies, innovative research linking scientists, engineers, and historians to understand globalization’s winners and losers; and Middle East, including the Jerusalem 2050 project, cosponsored with DUSP, and the Persian Gulf Initiative, which focuses on Iran and Iraq in workshops and public outreach. CIS includes some forty MIT faculty, mainly from political science and urban studies and planning, plus another forty affiliate scholars from other institutions, thirty staff, and about eight visiting fellows. In addition to the MISTI student contingent, graduate students are involved with every program. 519 tag:techtv.mit.edu,:Array/219399900 2009-06-12 10:37:29 -0400 CDO Distinguished Speaker Seminar Series 3301 tag:techtv.mit.edu,:Array/219324080 2009-06-12 10:38:30 -0400 CDO Distinguished Speaker Seminar Series 4732 tag:techtv.mit.edu,:Array/219268380 2009-06-12 10:39:32 -0400 CDO Distinguished Speaker Seminar Series 3558