Massachusetts Institute of Technology
Sign in | Create Account

Fandom Unbound: Otaku Culture in a Connected World

In recent years, otaku culture has emerged as one of Japan’s major cultural exports and as a genuinely transnational phenomenon. In this talk, Mimi Ito, a cultural anthropologist at UC Irvine, discusses how this once marginalized popular culture has come to play a major role in Japan’s identity at home and abroad. In the American context, the word otaku is best translated as “geek”—an ardent fan with highly specialized knowledge and interests. But it is associated especially with fans of specific Japan-based cultural genres, including anime, manga, and video games. Most important of all is the way otaku culture represents a newly participatory fan culture in which fans not only organize around niche interests but produce and distribute their own media content. How did this once stigmatized Japanese youth culture create its own alternative markets and cultural products such as fan fiction, comics, costumes, and remixes, becoming a major international force that can challenge the dominance of commercial media? By exploring the rich variety of otaku culture from multiple perspectives, Prof. Ito will provide fascinating insights into the present and future of cultural production and distribution in the digital age.

Comments (0)

It looks like no one has posted a comment yet. You can be the first!

You need to log in, in order to post comments. If you don’t have an account yet, sign up now!

MIT Comparative Media Studies/Writing

MIT Comparative Media Studies/Writing

Category: Education | Updated 3 months ago

Created
November 29, 2011 15:16
Category
Tags
License
Creative Commons Attribution-NonCommercial-ShareAlike (What is this?)
Additional Files


Viewed
4217 times

More from MIT Comparative Media Studies/Writing

Fox Harrell and the Imagination, Computation, and Expression Lab

Fox Harrell and the Imagination, Co...

Added 3 years ago | 00:03:48 | 5189 views

Communications Forum: A Conversation with Sherry Turkle

Communications Forum: A Conversatio...

Added over 3 years ago | 02:05:00 | 8935 views

Applied Humanities: Transforming Humanities Education, moderated by William Uricchio

Applied Humanities: Transforming Hu...

Added over 4 years ago | 01:13:00 | 10600 views

CMS 610 Presentation Practice

CMS 610 Presentation Practice

Added over 3 years ago | 01:02:00 | 3686 views

J. Michael Straczynski: The Julius Schwartz Lecture

J. Michael Straczynski: The Julius ...

Added 5 years ago | 02:07:00 | 36154 views

J. Michael Straczynski: The Julius Schwartz Lecture, Part 2 of 3

J. Michael Straczynski: The Julius ...

Added 5 years ago | 01:01:00 | 29441 views